Bad Girl, Good Business

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Voracious App-etite (What Apps are hot for 2016?)

Reading Time: 3 minutes …e your own app? Here’s how. Love and money. The financial future of dating apps. Apps that violate your privacy. If you’re interested in appetizers and not just downloads, here are the best recipe apps. Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Opens in new window) Click to share on Pinterest (Opens in new window) Click to email a link to a friend (Opens in new wind…

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Swipe & Go Travel Apps (The Business of Fun #7)

Reading Time: 3 minutes …etty thrilling at the time. We now have our choice of planning and booking apps. Ironically, Western Union comes up first on a Google search when I was researching top travel apps. Because technology changes so rapidly, you have to check back often to see what’s new in the travel app world. Here’s the latest Forbes list for 2016. Waiting & Sitting I have mixed feelings about the new Delta terminal at LaGuardia. An iPad sits at every chair, so you…

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What are the Men of Tech Wearing These Days? (And Other More Thoughtful Insights from Collision 2018)

Reading Time: 5 minutes …lso learned about MaRS Discovery District in Toronto which is a city-within-a-city, dedicated to innovation. I’ll get to see it live in August, when I attend Uberflip’s Conex. I also now have invitations to Israel, India, Belgium, Amsterdam, and Lisbon. C-level executives are always inspirational, and although some have PR or in-house marketing people guiding them, they are way more approachable and candid than the “suits” of the ’70s and ’80s. In…

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The 100 Years Club Installment #78: The First 30 Days of My Hot Woman Summer

Reading Time: 4 minutes …ach out and I’ll send you the slow-mo versions. 🙂 WEEK 1 https://badgirlgoodbizblog.com/wp-content/uploads/Composition-Book-Presentation-1.mp4 WEEK 2 https://badgirlgoodbizblog.com/wp-content/uploads/HWS-Week-2.mp4 WEEK 3 https://badgirlgoodbizblog.com/wp-content/uploads/HWS-Week-3-1.mp4 WEEK 4 https://badgirlgoodbizblog.com/wp-content/uploads/HWS-Week-4-1.mp4 Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in ne…

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Route 66 Installment #47: Technophobia & Seven Things You Need NOW!

Reading Time: 4 minutes …a? I do personalized training. Please PM me (that’s private message me at nancys@theonswitch.com) for details. Why tech shaming is wrong This glossary is colorful and cool — for all ages and tech stages.   Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Opens in new window) Click to share on Pinterest (Opens in new window) Click to email a link to a friend (Opens in new w…

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The 100 Years Club Installment #4: Hidden Figures (an OG* Woman in Tech Takes on B2BMX)

Reading Time: 4 minutes …udience Plus is building! Live conferences play a critical role in business-building. We lived without them for two years, but the education, celebration, and connection they deliver can’t be replicated via ZOOM. And let’s not forget about meaningful swag. I have enough socks, thank you. But Tide stain sticks and a cool book about content trends were must-have mementos. And who doesn’t love a donut wall? See pix below. Sendoso also sponsored a bre…

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Route 66 Installment #54: My “Orphan” Thanksgiving

Reading Time: 2 minutes …ough my 30 Days of Gratitude and consider crafting your own! https://issuu.com/nancyashenker/docs/30_days_of_gratitude_2022_instagram_54f38697a33108 And thank you for reading (and maybe even subscribing to) my posts! I am grateful for all of you too! Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Opens in new window) Click to share on Pinterest (Opens in new window) Clic…

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The Settler Who Refused to Settle

Reading Time: 4 minutes …Plan Even in our era of “agile” business, I still believe in long-term (30-and 90-Day) planning; setting goals and committing to them. Of course those goals need to morph along the way but, to quote the postcard my mother sent me years ago, “A cowgirl gets up early in the morning, decides what she’s going to do, and does it.” It was attributed to Marie Lords in 1861, but I am that new-age cowgirl (or is it cowperson?). And yes…I know I am mixing…

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#5: Never Neglect Your Pipeline

Reading Time: 3 minutes and how they differ from platforms. Technology (including a vast array of CRM and automated lead-generation systems) has automated the business development function, and that’s a great thing on some level. It enables a steady flow of leads and prospects into your business stream. But don’t forget the human aspect of marketing and sales. Small businesses shouldn’t rely exclusively on tech-centric funnels, pipes, and platforms to scale their busine…

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My COVIDiary Installment 2: The New Intimacy

Reading Time: 2 minutes …time being. As a single digital nomad entrepreneur, the lack of human face-to-face connection can be lonely and disconcerting at times. Full-time freelancers don’t have communities to Zoom with every morning, so keeping connections alive becomes even more important. This morning, I sent out my monthly newsletter and was thrilled that many friends and colleagues reached out to schedule calls and Zoom meetings. I set a goal for myself to have at le…

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What’s in Your Dopp Kit?

Reading Time: 2 minutes …u want to do, but you have great ideas. use MindMeister, a really cool easy-to-use cloud-based vision boarding app. It integrates with MeisterTask, so you can take your business and life ideas all the way from blue sky down to planet Earth. A socializing app. We all know that loneliness can kill. But watching your friends’ colorized and fictionalized versions of their lives — FOMO — can be super-depressing. Not all social media is Facebook and Ins…

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5 Days of Food & Tech

Reading Time: 3 minutes …rvations: Everything Old is New Again The Matzo Project is making that once-a-year unleavened bread a year-round fave with chips and chocolate treats. And, to quote the 1970’s Levy’s Rye Bread campaign, “You don’t have to be Jewish.” United Brands whipped-up a cool new brand campaign for their Whip-it! dispensers (invented in the 1940’s), complete with food tastings, an Instagram opp, and great swag (retro bags in two different sizes). The Robots…

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Meals Meet Machines (Bites & Bytes: Part 3)

Reading Time: 5 minutes …ghout the U.S. and is already in use throughout Europe and Asia, is a state-of-the-art machine bartender. Holding up to 15 bottles, it allows human bartenders to make the perfect drink every time (delighting mixologists too)! It pays for itself quickly because it reduces over-pouring. A mobile version travels to events and country clubs. What else was hot in the IoT space? As an amateur baker and cook myself, the Naboo oven which was being demonst…

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From Wifi to Waffles (Bites & Bytes Part 2: The Diner Experience)

Reading Time: 3 minutes …ide wifi. My next post in this series will deal with some of the POS (point-of-sale) and marketing systems that enhance the diner experience AND benefit the business owner. The following piece is the “appetizer” of apps that directly serve consumers. The number of exhibitors in that category at the National Restaurant Association Show was supersized and I couldn’t possibly demo them all. So, here are just a few observations and shout-outs. (If I m…

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A Man Walks Into a Bar: Bar Technology is No Joke (Business of Fun #12)

Reading Time: 2 minutes …t letting the bartender know that I like the new lamps. P.S. If you need no-joke recommendations on how to incorporate useful and next-generation technology into your business or marketing (if you own a bar or any other kind of business!) please contact us! And please subscribe to our blog for more about the business of fun (and other interesting things). And for a truly unique experience, invite us to speak at your next conference or company gath…

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Con-Texts. Unplugged for 24 Hours….7 Moments of Heaven.

Reading Time: 2 minutes …een, I decided. Last year, my younger daughter her smart phone in for a not-so-bright phone. At the time I couldn’t understand why. But now I get it. Being a little bit disconnected is not really so bad sometimes. Need a digital de-tox? Cell phone radiation may cause cancer in rats, according to this new study. Go to Camp Grounded this summer! Unplug before going to bed. Here’s why it’s good for you. Constant texting can be bad for a relationship….

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March: When Bots & Bodies™ Collide

Reading Time: 3 minutes …I have a print version too, because sometimes paper and digital need to co-exist. Woo-Woo and Ka-Ching. By this, I mean the intersection between karma and commerce. I sometimes find myself in random places that ultimately lead to new business. Or, by staying in touch with people from years past, new doors open. As my colleague, Seti Gershberg from Eliances says, “Put yourself in front of the vibrational freight train.” Trust me. It feels good eve…

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Thirst for Knowledge: What’s New in Nightclubs & Bars?

Reading Time: 4 minutes …mmitted to bringing industry professionals together for learning, community-building, and fundraising. Belcario Thomas and his co-workers were driving traffic to the bars of Bermuda by sporting Bermuda shorts. Speaking of uniforms, Terra Saunders is the co-owner of Waitressville. Although some of their uniforms reveal lots of skin, she’s committed to designing and manufacturing attire that “covers the right parts” and fits women of all shapes and

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My COVIDiary: Installment 1

Reading Time: 3 minutes …ain positive if the sound of whining is drowning out your creative business-building thoughts. Support local businesses. The hospitality industry (especially restaurants) has been hit especially hard. Take advantage of The Great American TakeOut to help keep small business owners afloat and look for special drive-up and online deals. Many food banks and non-profits need your support now too. Be customer-focused, compassionate and kind. As tough as…

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Smarty Pants: The Year in Review

Reading Time: 3 minutes …surely learning how to hone my cross-gen communication, management and team-building abilities. Ran a Chamber of Commerce. It was a great learning experience in terms of negotiating, volunteerism, and local business-building. I met some great neighbors. I’m glad I did it, but you probably won’t find me doing it again any time soon. Relaxed as a professional speaker. I even completely shifted gears and shut off my PowerPoint in front of a 200-perso…

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My Community Chest

Reading Time: 3 minutes …ork: I just moved into a new hot-desk environment. (That basically means I come in and set-up my laptop in a common area, surrounded by other people.) Spaces in the Galleria is in the same building Yelp, Zillow, Square, Indeed, and a bunch of other tech companies, which makes for a vibrant setting. Experience Scottsdale (the CVB) is across the hall. (The building has a colorful past too.) Because I’m a digital nomad (or comad, as I like to call my…

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A Formula for Greatness: Join the Culture Club!

Reading Time: 3 minutes …ets the road. I once worked for a company that put us through hours of team-building exercises, and yet we saw senior management bicker with each other and jockey for power and control, gossiping about other departments’ shortcomings and acting out in passive-aggressive ways. Culture Schmulture! Ask the disruptors to get off the bus. Someone may be a high performer, but he or she doesn’t “fit” with the culture of the organization. Parting ways is…

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The 100 Years Club Installment #7: Lucky Me?

Reading Time: 4 minutes …irst 90 days of this year and apply the “Power of Regret” theory to the not-so-great ones. Create your “spring cleaning” plan for the second quarter and beyond. (More to come on that next week.) So, whether your month of March (and first quarter) were green and prosperous or dark and scary, approach April and beyond with at least a little belief in some of that woo-woo stuff. You can sometimes make (or at least contribute to) your own luck. Check…

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Route 66 Installment #12: Summer Camp & Movie Night

Reading Time: 3 minutes …ing treats (from Scott’s Protein Balls) are gluten-free, plant-based, dairy-free, soy-free, and non-GMO. The best campers are healthy campers. I might order some for my own “mess hall.” Check out the other healthy foods I love. And, if you haven’t gotten enough of summer camp, here are some of the movies (the good, the bad, and the ugly) set out in the woods. (We’ll refrain from the horror flix.) Next week, I’ll cover a world that’s pretty close t…

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Temporarily Disabled: My 6 Weeks in a Boot

Reading Time: 4 minutes …ner. But I will be VERY careful over the next six weeks. Installment 2: Not-so-Kinky Boot I ended up returning the scooter because it was big and clunky and made me feel like an invalid (invalidated?) Iordered a lightweight lime green one from Amazon, along with accessories (memory foam seat and basket…I didn’t see streamers and a bell). Blessings, Bezos! My friend Ivy assembled it for me. Talk about ultimate friendship! She even rode it down the…

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My COVIDiary #4: What are YOU Saying NOW?

Reading Time: 3 minutes …everyone with a smartphone or webcam can become a talk show host. https://www.youtube.com/watch?v=cBkdRELnJiE Here are my tips for communicating better and breaking through the clutter in what has become a bloated content world. Salespeople: No…I don’t want to do a demo or read your automated sales message on LinkedIn within seconds of accepted your connection. You have the ability to do a little homework before you call or e-mail me. Try asking…

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New Year…New Kid in Town

Reading Time: 2 minutes …ocial network — dorm mates, classmates, and party mates. Flying into an all-new community at the age of 61 is whole different scene. Over the next year you can follow me on my business adventures and learn how to deal with being the “new kid” in any situation. Even if you don’t move anywhere, you’ll learn some great tips for meeting new business contacts, making new friends, and motivating yourself to get off your ass and out into the world at any…

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Chew on This! What’s Tasty in the Restaurant Industry?

Reading Time: 4 minutes …oes taste very meatish. Before the Butcher also offered some delicious true-to-animal samples. The booths were mobbed throughout the show. I also sampled some incredible Carla Lee’s organic nut burgers. Although we’re eating more meat (see chart below), how it’s raised has become important to carnivores. Watch for my Sweets & Snacks post, where I review my fave meat sticks and jerky. Chop, chop! Who has time for food preparation? I saw robots and

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New Eyes

Reading Time: 4 minutes …ngs was the “silver bullet.” Let Um Eat is a yummy new website for the farm-to-table movement. I also sat on a panel called “Sharing the Food Experience,” during which Rocco DiSpirito and Alejandro Velez talked about their passion for making healthy food available to all. Speaking of health, the new website (Verywell) from About.com is awesome. It differs from other health sites in that it’s reassuring and not alarmist. The launch also illustrates…

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The $6.7B Weed World (Business of Fun #14)

Reading Time: 2 minutes …which facilitates researching and ordering products. (Think of it as the b-to-b Amazon.com for the legal cannabis world.) They are securing their first second of seed (pun intended) funding. And this awesome company just raised $1.6 million. The app from Baker Technologies Inc. ensures that cannabis customers don’t have to wait for their goods and that dispensaries can deepen relationships with their buyers. Trade shows, events, and conferences a…

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Invention…Reinvention…Reconnection…Gratitude!

Reading Time: 3 minutes …r you define it) is what it’s all about. Remember…we have six weeks left in 2016. Invent, re-invent, connect, re-connect…and find at least one thing to be grateful for every day. What are YOU most grateful for? How will you make the next (approximately) 35 days count?   Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Opens in new window) Click to share on Pinterest (Opens…

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Route 66 Installment #10: Uneasy Rider & How Film/TV Shape My Life

Reading Time: 4 minutes …he storm). Wacky travel, in which cars break down and people get lost. Self-discovery travel has become especially popular of late. Women head off to the wilderness, the ashram, or off a cliff (as in Thelma and Louise). When we sold our family home and I moved into a 400 SF rental apartment someone said to me: “I guess you’re homeless now.” I chuckled to myself. Just because I no longer have a mortgage and lots of “stuff,” that doesn’t mean that I…

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Are you Un-App-etizing?

Reading Time: 2 minutes …or everything? What happened to notepads, calculators, board games, and low-tech organizers and amusements? For all you business owners who think you need an app, be sure to ask yourself first: Is my target market tech-savvy? Will the app actually make my customers’ lives easier? Save time? Save money? Entertain? Improve their existence in a meaningful way? Does the app development company really understand my business (rather than just wanting to…

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Route 66 Installment #11: You Oughta Be in Pictures (or Not)

Reading Time: 4 minutes …from a range of photographers and just regular folks.) The Good and the Not-So-Good of the Selfie Boom First, the upside: It’s keeping photographers and companies that make photo technology and related apps employed. “Normal” people who don’t live in Hollywood have a platform to show their talents and faces, which might boost self-esteem (or not…see the downside). Social media, if used properly, can connect us to people who may hire or otherwise s…

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The 100 Years Club Installment #51: 5 Ways to Beat Father Time

Reading Time: 3 minutes …. You can see my own boards below. Be realistic in terms of what you can accomplish. Time-block. See below for how you do it. Use one of the apps (below) to see where your time is currently going — at work or in life. Be flexible and spontaneous. You can plan all you want, but stuff happens in life. As in business, when life doesn’t happen as you imagined, just “re-forecast” or simply go with the flow. Don’t hesitate to walk away from situations o…

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Pulse-ating: What drives readership on LinkedIn?

Reading Time: 3 minutes …ts (stuff about my private life, which I do sparingly) were especially well-trafficked. We are all voyeurs, I suppose. My more intelligent (or so I thought) pieces on new apps, trends, and business tips were among the least “viral.” I think the social media world is pretty cluttered with that stuff already. Although it’s useful, breaking through the clutter is tough. I was concerned about frequency, but I found that posting daily (or close to it)…

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The 100 Years Club Installment #88: My “Back-to-School” Sked and 7 Classes

Reading Time: 3 minutes …Back-to-school vibe (all that personal branding, influencer, and awareness-building “stuff”): New branding (launching October 9th) Monetization plan for that new brand (in process) Funky custom Converse sneakers and a new hairstyle New headshots with FemForce. (Use code NANCYS04 if you sign up!) Homeroom: Figuring out where to live when my lease expires Continue to rent in AZ? Buy in AZ? Move to Maryland? Put all my stuff in storage and hit the r…

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The 100 Years Club Installment #55: Eat to Live & Love to Eat

Reading Time: 6 minutes …portable. Freakin’ Wholesome Filled Dates — when you want your dates extra-fancy. Chocolate brownies (yes, that’s right!) from Flax4Life. Jack’s Bakery makes some pretty awesome cookie options too. Although Monkey Brittle comes in resealable packs, eating the whole bag is tempting. And, best of all, the amazing artisan candy from Krack’d Snacks. I visited the booth every day for my afternoon snack fix (and the founder was sooo welcoming every tim…

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Month-End Close: Up 100%

Reading Time: 4 minutes …my executive summary of January 2016. (And you grumpy men in suits are welcome to comment on my blog along with everyone else, but I reserve the right to totally ignore you!) In balance… One day, perhaps we’ll all be so balanced that this column is unncessary. Why relationships should be your top priority. 3 signs you’re working too hard. Hack your life to free up time (or, at least, be entertained by these tips) Click to share on Facebook (Opens…

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The 100 Years Club Installment #35: Hanging With the “AV Guys”

Reading Time: 3 minutes …it more than ever, especially when figuring out how to succeed in the brick-and-mortar world. You’ll be hearing more about them in my Street Fight column. I loved the fact that the event organizers offered a variety of booth options for companies at all stages. A big obstacle to start-ups has always been the cost of exhibiting, but “tiny house” booths abounded, and some of the VCs supported their companies by hosting them at the show. All Work and

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Old Dogs…New Tricks…7 Lessons Learned

Reading Time: 3 minutes …but the title seems to be a big draw.) Do your homework before appearing on-air. I was studying-up until I was miked-up. Attended the grand opening of Carvana’s car vending machine. You put a coin in the machine and your car is delivered to you. Learning: Any industry — including the auto sales business — is ripe for disruption and reinvention. Schmoozed at two networking events and one meet-up group and went out for smoothies and cocktails with s…

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What 19 Things Were in My COVID-19 Shopping Cart?

Reading Time: 3 minutes …le of new bathing suits. All we seem to wear in AZ are gym clothes and next-to-nothing in 110-degree weather. A long-awaited trip (with mask and self-quarantine) to see my family Stickers and little toys for my grandcritters and StitchFix for my daughters Charitable donations These things don’t cost a thing. Giving your time and energy to mentoring (which I’ve done a lot of this summer) and volunteering is always one of the best gifts you can prov…

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Route 66 installment #1: my mini-saga begins…

Reading Time: 2 minutes …for this guide (although my hair is still brown, except for the chemically-enhanced blonde parts). Think of it as Nomadland or Eat Pray Love with better clothes, more snark and humor, and lots of technology to guide me along the way. It’ll be about risk-taking, midlife adventures, how to age while remaining relevant and “un-geezer-like,” and staying active and employed while getting older as a woman. Please follow along! P.S. I “celebrated Januar…

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The 100 Years Club Installment #90: Who’s at Your “Cafeteria Table?”

Reading Time: 3 minutes and Bullies! Let’s discuss social circles as we continue our September back-to-school theme. As we did throughout grade school, high school, and continuing education, we often picked individuals and groups to hang out with. Some just wound up in our classes, or friends introduced us. Our ages (and hopefully maturity level) have changed since then, but the basic principles apply: Welcome the “new kids” Make a good first impression Invite the solo p…

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Don’t Stand So Close to Me…Is Proximity Marketing Cool or Creepy?

Reading Time: 3 minutes …are becoming more aware of the techology and what they can do with it. Easy-to-use targeting apps abound. They aren’t quite smart enough to know that I don’t eat pizza or drink coffee after noon, but I’m sure they will get there at some point, as my individual shopping data is combined with my location data. Retailers have been experimenting with location-based marketing and have probably been following you around for a while — much as their secur…

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The 100 Years Club Installment #6: Camp Girl

Reading Time: 4 minutes …ing! Staffing is a challenge for camp directors. I recommend that every out-of-work tech professional take a gig at camp this summer. Active retirees and single parents should check camp jobs out too! Both my daughters worked in camps, and the experience prepared them for a wide range of “real world” situations. Justin Pritikin, who grew up in a camp family, has this advice for camps that are hiring high school and college-aged counselors: “Keep i…

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The New Brand & Breed (Tech Day 2016: Part 2)

Reading Time: 3 minutes …e will need to build a hell of a lot of brand equity for some of these hard-to-spell and hard-to-say names to catch on. But maybe we won’t be spelling or talking in the future because of the following Trend 2. Communicating: Although some of the entrepreneurs at the show were fantastic at engaging passers-by, others were staring at their phones or answering questions with grunts or monosyllabic answers, even when asked what their product or servic…

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Bytes and Bites: How Technology is Transforming the Restaurant World (Part 1)

Reading Time: 3 minutes …eract with these devices or apps (as in my example, above), these are point-of-sale (POS) systems, inventory systems, and other tech-enabled means of running a business more simply and cost-effectively and giving owners access to data and trends. Big and small companies are getting into the act. Tech giants like Microsoft, Oracle, and Samsung are all hoping to get a slice of the restaurant industry spending pie. How does all that food make the jou…

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e-me! Why e-marketing needs to be part of your mix in 2016!

Reading Time: 4 minutes …Although my response rates have gone down over time (due to the glut of do-it-yourself e-mail marketing options and hard sell programs by app providers), I still get new business from that marketing stream. Like all great marketing, repetition and brand consistency (and, of course, a good product or service) results in results. Some e-marketing facts: Need more of a reason to do e-marketing? Here are 70 reasons! Our latest e-newsletter. Please su…

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The Wild & Weird Adventures of Scooter Girl: Installment 2

Reading Time: 3 minutes …ize at the buffet. My Fitbit steps are pathetic, but my trainer offered to come to my building twice a week and work-out my upper body (which means I might need to buy bigger shirts when I’ve recovered). I had a “difficult” Instacart driver this week, who didn’t make virtual shopping any easier. Although I can’t walk, I had to “follow” her around the store on my phone, monitoring her selections. If she couldn’t find something, she simply gave up….

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Fun, Family & Fit: Why Millennials Leave Jobs Within Three Years (Chapter 3)

Reading Time: 2 minutes …up to a different floor of the building and allowed them to operate as a “company within a company.” Although segmenting employees by job function can be a great idea, dividing them by age is definitely NOT. The true formula for success lies in building collaborative teams — where old and young (Boomers & Millennials) feed off each other’s super powers, mentor each other, and co-exist in peace and harmony. Checking that “us and them” attitude at…

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De-Burbanizing (aka Farewell to Lawns)

Reading Time: 4 minutes …ver ends. But it took up a chunk of my life for 21+ years. During my career-building years, I juggled a commute, big jobs, big staffs (which I was often asked to reduce into smaller staffs during corporate blood-lettings), pediatrician appointments, grocery shopping, nanny hiring/management/firing, school plays, sports activities, fundraisers, Girl Scouts (Yup…I was even a troop leader), back-to-school nights, summer camp prep, proms, college visi…

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The Daisy Chain Gang

Reading Time: 2 minutes …g long-term, you don’t want to be surrounded by opportunists or people who come “un-glued” under pressure. Balanced. If one loop of the chain is a narcissistic, a grandstander, a whiner, or otherwise toxic type, she will drag the rest of the chain down. Cut her loose. Fun and not too easy to string together. Sometimes those scissors are sharp and the process of creating the chain may feel tedious at times. But there is no “kit” for creating that p…

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In Your Face: The Obsession with Posing

Reading Time: < 1 minute …, and the message popped up that said, “Press and hold on your face to use Lenses.” What was scary is that I understood what that meant. The face and the moment have become as important as (or perhaps more important than) the words around them. Visual digital media (videos, images, infographics, memes, GIFs…) is at the core of social media these days. But people really love looking at other people. Having a good head shot used to be enough. The ne…

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Route 66 installment #3: It’s about time!

Reading Time: 3 minutes …nutes for random facts? Songs with “time” in their titles Dealing with slow-moving co-workers Shocking facts about time-wasting. NOTE: Now that my home is decluttered, I waste less time. How people spend their time (by age) Yikes! Look how much time we spend on our phones!   Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Opens in new window) Click to share on Pinterest (…

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Route 66 Installment #8: Shades of Green

Reading Time: 3 minutes …ned to look at the world through a cohesive green lens. The sustainability community is warm and welcoming. I have rarely been to a conference with so much schmoozing and interaction. The organizers did their best to “walk the talk” and fed us all plant-based and healthy treats at meals and breaks, taught us about waste management at a large event, and followed health protocols super-carefully, hosting most of the after-hours events outdoors. Soci…

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The 100 Years Club Installment #24: The Perfect Balanced Meal (The Centenarian Diet Plan)

Reading Time: 5 minutes …s, I can be a couch potato. I love a great snack. Having just the right end-of-day treat to accompany that trash reality TV show is a calming ending to every day. But how do you sloth and Netflix without packing on the pounds? Vegan Rob’s launched a chip called “Whale Sperm” because it contains collagen. The founder is the guy behind Pirate’s Booty, so it figures that he’d give his product a winky name. Yuca Balls do not have anything to do with m…

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The 100 Years Club Installment #19: Balancing Humanity and Tech

Reading Time: < 1 minute …hnology and gadgetry. But I love people more. Are your bots & bodies in balance? What tech are you using that enhances your life? What have you learned when you’ve disconnected? And please answer those questions as a human, unassisted by ChatGPT! P.S. Want to limit your screen time? Here’s how. Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Opens in new window) Click to…

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The 100 Years Club Installment #18: Balance is in the (2) Cards

Reading Time: 2 minutes …riorities and goals. https://badgirlgoodbizblog.com/wp-content/uploads/Copy-of-Monthly-Vision-Boards-1.mp4 Then… I took it one step further and invested in spiral-bound neon index cards. The spiral ones are cool because I can travel with them, and I get a weird childlike pleasure when I separate them at the perforated line. I live a mostly paper-free life, but I recently started this new system to replace my daily to-do lists. My work surface is o…

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The 100 Years Club Installment #10: Dirty Dozen (I’ll Avoid These 12 People to Live Longer)

Reading Time: 5 minutes …(forgetting you stole an idea) is a real thing. https://badgirlgoodbizblog.com/wp-content/uploads/Copycat.mp4 So, What Do We Do? First, know we’re not alone. When I Googled sources for this article, I found insights on all 12 behaviors. I love socializing and having friends. I cut slack for my loved ones and respected colleagues and clients. But people who do some or all of this stuff will always exist. What we CAN control is our reaction to it an…

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The 100 Years Club Installment #1: Playing the Fourth Quarter (and Beyond)

Reading Time: 3 minutes …all old things don’t need to be buried. Where were the older ladies? Sixty-four-year-old Joan Jett made a brief appearance in the Workday ad (one of my faves). Missy Elliott (51) has a great cameo in the intergenerational Doritos ad. Sarah McLachlan (55) was mansplained about wolves in a Busch beer ad. I loved watching Melissa McCarthy (52) whisk herself away for Booking.com solo travel. https://adland.tv/sites/default/files/videos/converted/7463…

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How to Make “The Remote Thing” Work in 5 (Sometimes Not-So-Easy) Steps

Reading Time: 3 minutes …consider fun. Otherwise, you’ll just come across as one of those weird out-of-touch leaders. Create opportunities for face-to-face connections. Conferences are back and many organizers are offering group pricing to encourage remote teams to learn together. Look at the schedule for fourth quarter events and “get the band back together.” Even one in-person team interaction can help build more solid long-term bonds. Of course, we’re biased, but we t…

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The Wild & Weird Adventures of Scooter Girl: Installment 3 (TRAVEL)

Reading Time: 3 minutes …ty of life and I felt a lot less sorry for myself after the flight. The not-so-good part: A total debacle with Booking.com and the front desk staff at two hotels, who did not have my reservations and took NO pity on the fact that it was 2AM and I was in a boot with two heavy bags. Shame on you all! The Westin came through in a time of need, and I will now be much more of a Marriott Bonvoy loyalist. I even got the points for my “emergency stay.” I’…

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Mr. Waters Was Correct

Reading Time: 3 minutes …ory…I promise!) And Helping YOU… Three years ago I was hired to create lead- and revenue-generating web content for a fast-scaling SaaS company. It was a whole new type of writing for me and I loved it. Using Uberflip, I was able to understand how my words ultimately translated into interested eyeballs, engaged leads, and profits. I could actually translate my words into numbers — bottom-line results! Writing is my passion. Compelling people to ta…

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The 100 Years Club Installment #39: Life During Wartime

Reading Time: 2 minutes …Canada if my brother was drafted (as I watched atrocities on a small black-and-white TV.) As a college student: I experienced my first-ever anti-Semitic slur at a party. It was the first time I felt hatred against Jews. As a young mother: After work, I explained to my daughters on 9/11 that war had indeed come to the U.S. (after promising them previously that it could never happen). And here I sit, in my sixties, trying to process the horrors in…

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Women at Your Service (The Behind-the-Scenes Story)

Reading Time: 2 minutes …ing life. Pretty cool, right? P.S. Check it out. Send me your feedback at nancy@sheboom.com. Please let me know if you’d like to contribute your story, a short article, or something clever. The women of the service world will be better for it! And you’ll be more connected…and hopefully more prosperous!   Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Opens in new window)…

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Dressing Down (Fun #2)

Reading Time: 2 minutes …DIT: https://bellatory.com/fashion-industry/Fashion-History-Womens-Clothing-of-the-1950s The active wear market comprises more than $91 billion in sales (tripling from just a few years before)! Sneakers (Keds, of course!), were introduced to the market in 1892 (although people wore rubber-soled shoes called plimsolls the century prior — and they had no right foot or left foot). Athletes got into the sneaker endorsement biz in 1921 with the Chuck T…

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Class-Mating

Reading Time: < 1 minute …. It’s totally FREE. In school, I was always a “connector” and “communicator” (and I threw great parties, bringing together a wide array of kids. Now I’m doing the same thing in my adult life. Please send me details by September 30th. I’ll be offering this deal for FREE on a first-come, first-served basis. (Remember to get your “homework” in on time!) Nancy       Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in…

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#3: Track Trends (But Don’t Chase Shiny Objects)

Reading Time: 4 minutes …er stats, facts, behaviors, and attitudes. Shocking to believe, but 2/3 of companies canceled or postponed customer research during the pandemic. We have more access to data than ever before. We even know where people are driving and walking, where they’re stopping to buy, and what questions they’re asking their devices. And yet, many companies ignore customer needs and the signs of change. Consume Relevant Data Read, watch, attend events (safely)…

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The 100 Years Club Installment #40: How I Give a Hoot!

Reading Time: 2 minutes …flapping around. Attend events in other geographies and even consider long-distance dating (the topic of an upcoming The Geezer-Proofer podcast episode!) When you return from a trip or experience, ruminate on the wisdom you’ve gained as a result. Whoo is with me? For more owl facts, visit this site (but please migrate back here!)     Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share o…

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Growth Spurts and Strained Muscles: When Businesses Hurt (Chapter 4)

Reading Time: 3 minutes …is a timeless practice. This next generation of entrepreneurs (like the dot-com people who came before them) don’t necessarily realize that rapid growth can result in rapid problems. Birchbox, which revolutionized retail sampling, just laid-off 15% of its workforce. Tech companies are retrenching, VC companies are getting cautious, and this insightful article from the Wall Street Journal talks about the tech boom “hangover.” That’s not to say that…

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“I Do!” or “I Wanna Hook-up?” Millennial Mating Calls (Chapter 6)

Reading Time: 2 minutes …al. A whopping 48% of them believe that children are better off with a stay-at-home parent. They are also not “helicoptering” the way Boomer parents often do and are proponents of unstructured playtime. As long as the average life expectancy keeps increasing, the notion of a soul mate for life may, like dating, be an outdated concept. Love isn’t dead. It’s simply been hacked. P.S. For more millennial mania, please subscribe to badgirlgoodbizblog.c…

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The Annual Birthday List: Six Decades + 2 Bonus Years

Reading Time: 3 minutes …are timeless. So here goes: 62 Things 10 favorite (and timeless) words Balance Kindness Intimacy Community Provocateur (which I have been called on occasion) Innovation Forgiveness Passion Travel Communication 10 places I still want to go and things I want to do Italy (again) Paris (with a kiss on the Seine this time) Morocco (perhaps during Fez) Sedona (again) Ski (again) OR the Turks & Caicos (again): Depends on global warming Do one thing ever…

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The 100 Years Club Installment #89: Adult School Supplies

Reading Time: 3 minutes …by listing what I plan to do and learn over the next few months. Most back-to-school sales are over by now, but Amazon has another Prime Day in October and other retailers jump on the sale bandwagon too. Whatever is in your backpack, suitcase, or tote bag or on your desk this season is, like technology, simply a tool to make you more productive and faster or to build your business or personal brand. Plus, being organized has health benefits! Want…

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The 100 Years Club Installment #82: “You’re a Lot”

Reading Time: 3 minutes …ack of my ventures (and adventures) on social media and in a journal. I balance self-care, my passions (things I do for happiness rather than revenue — including volunteering and mentoring), and work (things that pay my rent and other mundane expenses, as well as my travel and life adventures). I love Link.Tree because it serves as an index or table of contents for my business activities. I track my daily joys on 1SE, which is like a hyped-up vers…

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The 100 Years Club Installment #81: Apple Meets Corn (My Trip to Iowa)

Reading Time: 2 minutes Reading Time: 2 minutes https://badgirlgoodbizblog.com/wp-content/uploads/Untitled-design.mp4 Hardcore New Yorkers generally don’t visit the “I” states. Of course, like many New Yorkers, I’ve been to Illnois (Chicago). I’ve also been to Indiana because I had a college boyfriend there, but Iowa and Idaho have never been on my “must-do” list. Until this summer. My social media sidekick, Kelli, has become a friend, and when she invited me to visit h…

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The 100 Years Club Installment #76: Hot Woman Summer Week 1

Reading Time: 4 minutes …or family member who has important “stuff” to share or you’re facing a life-and-death situation. My late mother was really good at making lemonade from lemons (not literally), and I often hear her voice in my head when my blood pressure starts rising or I get annoyed about something trivial. Ruminating about “how things used to be” is common as we age. Instead of thinking, “I miss the old days when Montauk was a fishing village,” discover new expe…

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The 100 Years Club Installment #44: Wise OGs Give Back & Speak Up

Reading Time: 3 minutes …celess! I overcame my fear of remote broadcasting and recorded my first out-of-town podcast episode with Podpopuli and a fun new guest (who always wanted to be a comic rather than a dentist. Stay tuned for the release date!) Check out The Geezer Proofer. My Friday posts about The Golden Bachelor are attracting a great new audience, but I’ll be happy to switch to another topic after the final rose. And (of course, the most important of all) I becam…

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When a Millennial Fires a Boomer (Chapter 9)

Reading Time: 2 minutes …e the bosses. They are starting to realize that rules can be important and communicating them in advance can help avoid ugly situations. P.S. For the other Chapters in the series, please subscribe to badgirlgoodbizblog.com Helpful tips: The future of the employee handbook How to fire someone Managing different generations Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Op…

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No Reservations: 3 Days at the National Restaurant Show

Reading Time: 2 minutes …or Marketo Nation Summit. Perhaps tech exhibitors have yet to apply the age-old intelligence that no matter how cool your product, free food is still the biggest booth draw! A few observations: The food industry is a bit late to the technology wave (among small and mid-sized businesses), but is catching up fast. The tech section of the show floor was labeled “Innovation,” despite the fact that most of the technologies have actually been in existen…

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Branding My Ass! (Is the Brand Really Dead?)

Reading Time: 3 minutes …ed. (Cold branding has replaced hot branding.) I’m talking about real flesh-and-blood, soul-based branding. The type of experience that transcends what you do as a company and oozes out of the pores of every customer interaction — but more like a soothing subliminal mist than a flood of lava. Over the past decade, companies have become so consumed with technological functionality, AI, and bots that they often forget that real life people are buyin…

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Tales of Content Horror: How to Exorcise Your Content Marketing

Reading Time: 5 minutes …productive techniques and leads. It ranges from very simple tools to super-complex and costly Enterprise solutions. This is the scariest chart ever of all the options currently available. As the industry grows up, I expect the number of options will shrink and industry consolidation will occur. The “unwrapped candy” as it were will get thrown away by selective buyers. Adds D’Arcangelo, “Tech stacks, used with a purpose, are powerful means of hype…

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Let’s Put on a Show! (Business of Fun #19)

Reading Time: 3 minutes …the theater. (Broadway theaters have 500, off-Broadway have 100-499 and off-off-Broadway have fewer than 100). The most expensive theater production was Spiderman – Turn Off The Dark, which cost a whopping $79 million. The production was fraught with issues, but the web is still spinning — just in Las Vegas now. Of course, we can’t post about theater without quoting Shakespeare. “The play’s the thing.” Despite the surge in electronic entertainment…

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Porn-Normalcy: Is Sex Just Another Job? (Business of Fun #15)

Reading Time: 2 minutes …doubt that sex sells, take a look at the fuss E.L. James made with his best-seller Fifty Shades of Grey. By incorporating innocent romance with Christian Grey’s erotic fetishes, over 100 million people couldn’t put the book down. People seem to be more inclined to read a book that has some sort of romance or provocative undertone to it. Books, big screen, and small screen….people love them all. Read here for the top 10 Netflix TV shows and movies…

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Tech and Sex: Wasted on the Young? (Chapter 2 of Millennial Mania)

Reading Time: 3 minutes …e to apply them to solving world problems, running business better, freeing-up time to enjoy life, or communicate with others. Meaningless tech…meaningless sex…both may be fun, but have limited long-term value. Here are some fun facts about tech and innovation — at all ages. The greatest young inventors (pre-tech era) Innovations at all ages Why technology will not “save” millennials Schools teach sex ed, but not this stuff   Click to share on Fac…

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My COVIDiary #3: The Post-Pandemic World Where Robots are Our Friends

Reading Time: 2 minutes …nd delivery will become realities over the next decade. We’ve all seen self-ordering food kiosks and apps, but we ain’t seen nothin’ yet! Automation will also ultimately drive staffing costs down and tomorrow’s food/beverage workers will need to be tech-savvy to survive and thrive. Education is now reliant on home-schooling and we’ll be seeing more creative ways to apply AI, machine learning, and robotics to the virtual classroom. Here are just a…

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Are You the Doughnut or the Hole? (Or Maybe the Coffee?)

Reading Time: 2 minutes …yalty. Here’s how Dunkin Donuts is embracing technology. Relationship Tip: Communication apps, if used properly can help keep your brand (business or personal) in someone’s head and heart. But there’s no substitute for live hugs and kisses (i.e., great customer service). Too much of a good thing can be a bad thing (in business, in life, and in relationships). When my kids were little, we ate Krispy Kremes every day on a summer vacation. It seemed…

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Skorts and Snapchat: The Rise of Fashion Tech

Reading Time: 2 minutes …ive me a pair of jeans,a plain black Target tee shirt, and my Converse slip-ons (no laces required) and I’ll be pretty happy. Fashion Facts: The history of clothing. Is that a wearable in your pants? Technology and undergarments. Influential fashion bloggers. (I don’t think I’m one.) I don’t think bombasting will make a comeback (at least not in fashion).       Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in n…

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Like Tinder for Business?

Reading Time: < 1 minute …berating, not suck in my chubby parts. Their logo is pretty cool. Very Venn-diagram-like. But I digress. The basic principle is that you enter your interests (both professional and personal) and other business people (of both sexes) magically appear on your phone. You can swipe right or swipe left. And then, if you connect, you still have the ability to check someone out on LinkedIn to make sure that your new business friend isn’t going to hard-se…

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Machines, Makers, Marketing & Mulch

Reading Time: 3 minutes …en: Local-level data and targeting is more important than ever before. Tech-based companies are developing tools to help big brands reach consumers where they live, work, and play (at exactly the right time) and to help SMBs (small- and mid-sized businesses) scale up quickly and efficiently. Close to 5,000 companies are now in the marketing technology space. I’m a map and data visualization fan, so I loved speaking with the folks from Spatially, I…

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Show Bloat: When Does a Conference Get Too Big?

Reading Time: 3 minutes …pitality industry (rather than tech), it had a warmer, more human, and easy-to-navigate vibe. Collision moved to Toronto this year and is clearly suffering from growing pains. A trade show veteran, I’ve worked for and with the two largest event organizers in the world. I understand the financial dynamics of the trade show and why “bigger is better” in that industry. Exhibitors and speakers want to see the aisles and presentation rooms packed. In t…

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Route 66 Installment #40: First Jobs

Reading Time: 4 minutes …ing, math, and proofreading skills seem to be dying a rapid death. The over-dependence on apps to solve and find problems leads to all kinds of mistakes. So, what can we do as leaders and mentors? I feel an obligation to prepare students for the working world (because I often lacked that mentorship) and I employ associates/apprentices. They’re not called interns because I want them to see themselves as people who are focused on learning real-life…

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Factory Reset…Reboot…Erase…De-Tox…Buh Bye!

Reading Time: < 1 minute …provides a great opportunity to remove apps, contacts, and messages. So, in 2017 — along with my move to MN — I am restoring myself to factory settings. I have unfriended countless people over the past week (literally and in the digital world) and only leaving on my “heart drive” those people and things that make my life better. Eliminating viruses, old files, useless fonts — and their metaphorical equivalents. When I left the factory (60 years ag…

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Route 66 Installment #21: Self-Help

Reading Time: 3 minutes …ps, Insta celebs, lash and hair extension studies, gyms, IV centers, weight-loss franchises, and other businesses geared toward making you “better.” (Many of those practitioners and services existed in NY too, but as a population, we were OK looking haggard and stressed much of the time.) In any event, I’ve always been a believer that you need to combine steak (substance) and sizzle (hope and excitement) to succeed. I distilled it down to this for…

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Route 66 Installment #18: Do Better Stuff

Reading Time: 2 minutes …book called The Power of Regret which guides us on how to channel our screw-ups into becoming better people. And, geek that I am, I made a concise list of what I accomplished this month, what still needs a deep cleaning, and how I’m planning to attack those dust bunnies. How Did the Pandemic Factor into All of This? Over the past three years, we’ve radically changed how we work and live. Now is a good time to think about: What are some of the acti…

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Branded Content? Bah Humbug!

Reading Time: 2 minutes …ss tale and then spreading it virally is nothing new. We used to do it face-to-face. Then printing…radio…TV…digital media…all turned our stories into “media” that began to travel globally, faster and faster (and faster). And then the messages got shorter and shorter (and shorter). And, frankly, less memorable. Then, brands started attaching their name to content. If they had nothing interesting to say, they could at least pay for someone to create…

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Content Overload (Don’t Read This Post!)

Reading Time: < 1 minute …ne of 2015’s marketing buzzwords. Now that everyone has access to the same apps and technology 24/7/365, businesses and brands suddenly realized “Duh…now that I have all this media at my disposal, what am I going to post/write/blog about?” It’s pretty amusing, actually. Everyone was so consumed by the media that they forgot about the message. And so then, these businesses started loading up on content. Because people are eager to build their busin…

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“Just touch it…”

Reading Time: 2 minutes …e. You mourned and moved on. Now, we have all these passwords, documents, e-mails, phone numbers, pictures, videos, and apps. When we lose them, a sense of panic sets in. And then, when we upgrade to a new device, learning how to navigate a new device takes up hours when we could be interacting with friends and family and co-workers. I rationalize every new purchase by telling myself about how much time it will save me. How I’ll be able to find my…

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Eat a Peach (or Not): The Newest App

Reading Time: < 1 minute …Lots of media buzz this week about Peach Earlier this week, I wrote about apps that make ones life better. Peach just makes me sadder. Why? The New York Times talks about “ambient intimacy” and the ability to boop, blow a kiss, hiss, or shout at a friend. You can draw a picture, send a selfie, or otherwise share something personal with someone in your network. I fear that we just keep inventing ways that substitute “finger play” for real life con…

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Love for Sale

Reading Time: 2 minutes …y. Although love should be 24/7/365, Valentine’s Day has become a big deal commercially. here are some fun facts…straight from the heart (well, actually, straight from a Google search). Almost $20 billion will be spent this year on Valentine’s gifts and activities (And more than half of women said they would end a relationship if their significant other forgot the holiday.) That’s serious stuff. And lots of people are serious about finding a honey…

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Leaping, Learning, Love & Lists

Reading Time: 2 minutes …s…they get in the way of productivity and peace. I learned to use some new apps. I’m more committed than ever to learning how to code this year. Although moving (as in office space) is never fun, it can lead to new connections and opportunities. Hiring a great photographer is always a good investment. (Thanks Darryl!) Sleep is super-important. Some great millennial professionals are out there. Boomers who dismiss the entire group are missing-out o…

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Travel, problems, time, and GRIT

Reading Time: 3 minutes …ast 10 creative ways to solve it. I also shared my seven top online problem-solving apps. It was the first time I led this workshop, and we got applause at the end, which is always a good sign. (Let me know if you need a problem solved with your team!) The keynote at the Tri-State Camp Conference by Angela Duckworth, who does research on GRIT — the power of passion and perseverance. The aforementioned United Airlines delay, which resulted in an un…

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Are We There Yet? Travel & Other Game Trends (The Business of Fun #8)

Reading Time: 3 minutes …some “basic” amusements are still on the list of the best toys and games of 2016. Cards, building blocks, and the good old Viewmaster still exist (although the new version does have a VR aura to it). Games can be educational. They teach decision-making, calm under pressure and, of course, the art of being a gracious winner or loser. I love the fact that an Institute of Play even exists! Who ever realized that games could have deep dark psychologic…

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Super Relationships (and Kryptonite)

Reading Time: 3 minutes …(some of them dating back to childhood) that have an impact on our decision-making, risk-taking, and creative processes. Our most important relationship is the one we have with our thoughts and talents. Our Kryptonites can sometimes be self-doubt or trusting the wrong people. (One of my upcoming blogs is going to deal exclusively with trust.) Knowing how and when to use our superpowers is also key. Sometimes we try to fly, when the situation reall…

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Of Lions, Lambs, and Humans

Reading Time: 1 minute …es react from instinct rather than analysis. Great leadership and community-building come from both. So off to do some hunting (business development) today, followed by head rubbing and purring. And I’ll throw in some flocking too (hanging out with friends and drinking), just for good measure!   Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Opens in new window) Click to…

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Mentorship (and Womentorship)

Reading Time: 4 minutes …women who pitch. (But Lori…do you REALLY have to wear those skin-tight peek-a-boo dresses?) Break these habits. A whole section of the Huffington Post is devoted to women and mentorship. Of course, my own books — one targeted at women just starting their careers and the other about how to treat other women in the workplace. Here’s how you can help all of us…please add your comments and resources to this blog post. Contribute a business lesson you’…

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Brain Food: Delicious Insights from the Fancy Food Show (Part 1)

Reading Time: 2 minutes …n this to come in future posts…please subscribe…hint, hint!) If it’s gluten-free and non-GMO, it has to be good. But not really. Everyone is slapping those labels on their products …even stuff that never had any gluten in it. Pairings are huge. Peanut butter and jelly has been around forever, but now people are creating bizarre new “couples.” Bacon and jalapenos are being added to all kinds of food. And one company talked about their beer and jerk…

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Bad Boyfriends and Good Hires

Reading Time: 3 minutes …y kanoodling with other people/companies he or she isn’t in it for the long-term. Building a business (like a relationship) requires a certain level of commitment (time and team). Growth comes from the “we” rather than the “me.” Lack of Curiosity: Especially in the marketing world, failure to learn new things independently can mean sudden death (or dinosaur-like extinction). And, if you don’t know the answer, just Google it or watch a YouTube vide…

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Baby Sharks and the Sharknado of Entrepreneurship (Millennial Mania Chapter 8)

Reading Time: 2 minutes …gh Sharknados can be entertaining, you don’t really want to be caught up in one if you’re an inventor or investor. P.S. Please subscribe to my blog for the other 9 chapters in the millennial series! P.P.S. And just for fun…famous last words of first-time start-ups.     Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Opens in new window) Click to share on Pinterest (Opens…

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The Most Important Meal of the Day

Reading Time: 2 minutes …iend in just a few weeks, proving that networking CAN happen anywhere. Keto-Friendly Gluten-free Breakfast Pizza So, the point of all this is that having a regular breakfast routine (that involves something other than grabbing a muffin and snarfing it down in your car) can be good for your health, your diet, and even your business — not to mention your longevity. Happy hour can be at 7AM as well as 5PM, I suppose! P.S. Main photo: I’m taste-testin…

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Home Cooking (Business of Fun #21)

Reading Time: 2 minutes …that stained copy of the original Kathleen’s Bake Shop book. (It’s now out-of-print due to Kathleen’s legal battle, so maybe the cookies taste better because I have a remaining copy…but I don’t think that’s the reason.) Cooking and eating are both among those experiences that technology can enhance, but not replace. Of course, millennials are much more likely to bring technology into the kitchen. Despite the fact that cooking shows are on the ups…

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Marketing Tech Stacks: Like My Shoe Collection (But Not)

Reading Time: 2 minutes …keting. And, in the case of the shoe stacks, your feet will just feel close-to-perfect each day and you’ll save time because you can find those red suede boots with the chunky heel that will look great with the black striped stockings and the black sweater dress. I just read about the Stackie Awards. (Yes, there is such a thing.) Here are the winners. If you don’t understand the whole concept yet, you can look through the award winners’ slides and

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The 7 Series Part 2: Commtentment and Other Endearing Terms

Reading Time: 3 minutes …I loved to do from an early age — writing (content and communications) and building communities. (I was always the kid who got along with people from different social circles, introduced people to each other, and planned themed parties.) Those skills are now valuable in the digital world, and I’m applying my childhood passions and talents to creating, connecting, sustaining, and growing online communities for the purposes of commerce (another “c”)…

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10,000+ Lakes…11 Months…7 Reasons MN Wasn’t For Me

Reading Time: 4 minutes …a giant Pillsbury Dough Boy. General Foods, Land O’ Lakes, and other dough-related companies have headquarters in MN. Great airport Amazing Life Time at Target Center. Never crowded and loved my trainer, Meghan. The fact that both The English Beat and Jerry Seinfeld came to town. The Cabooze is just the kind of dive-y live music venue I love. See…I came up with 8 positives too! Coming Up Next: Cast-On and Meet-Up Click to share on Facebook (Opens…

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Cast On & Sign-Up: First Steps in a New City

Reading Time: 3 minutes …e a little creepy. It’ll take me a while to “find my tribe,” but the lessons I’ve learned so far are: Keep an open mind and heart Trust your gut Try before you buy. Don’t commit lots of time or money to a group or place until you’re sure it’s a good fit Even the not-so-great experiences are part of the learning curve. Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Opens…

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I am a Comad

Reading Time: 4 minutes …ties seem to be endless — women-only, tech-centric, minimalist, luxury, non-profit-focused, pet-friendly. They are the sororities or fraternities of work life. Every co-worker can find a space, vibe, and community that’s just right for him or her. Now about my week… This is the first week since I moved to Arizona when I haven’t been traveling. Rather than working out of my home or my gym, I decided to comad around the Phoenix area. I spend Monday…

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Are you suffering from infobesity? Infoxicated?

Reading Time: 2 minutes …bstances are fine every now and then. But no one will live very long on all-you-can-eat cocktail franks, mac and cheese, martinis, and body shots (although it still sounds like fun!) What’s the impact of too much of the wrong content? See the links, below. At the end of the month, I’m going to analyze all my Pulse posts and see what people are consuming. I might decide to switch-up my menu. And, most likely, cut back to blogging once a week and sp…

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Tech Day 2016 Part 1: Who Needs This?

Reading Time: 2 minutes …rnell grad student was showcasing a device that enables disabled people to communicate via a mouth-activated device that looked like a bite plate. A woman had created a donation site and infrastructure for non-profits based on giving products rather than cash. Some of my faves like Spot Hero and my friends from LeafLink (ahead of the curve on a $35 billion industry) were there. But, for every one of those companies, I spotted three that probably b…

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30 million Nutella lovers can’t be wrong. The power of community.

Reading Time: 3 minutes …groups, and charitable organizations (like YPIE and Defy and MOUSE). I am building a new community for one of my clients. And I become an honorary member of other tribes when I speak at conferences and events. Poet Haniel Long said, “When I meet a new person, I am on the lookout for signs of what he or she is loyal to. It is a preliminary clue to the sense of belonging, and hence of his or her humanity.“ What are YOU loyal to? Even if you are a l…

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The Ladies Room (Guys Allowed in Too!)

Reading Time: 2 minutes …. Like all commemorative holidays, it has sort of evolved into an awareness-building day, a media-fest, and an awesome source of content for all us social media types. (I’m currently working on a woman-centric project for Booker, so I’m having a field day harvesting inspirational content!) The digital world is on fire with inspirational TED talks, Pinterest memes, and slogans. We’ve come a long way baby, but is it far enough? This year’s theme is…

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Route 66 Installment #43: Heebie-Jeebies

Reading Time: 3 minutes …s you out or gives you (sometimes irrational) anxiety. For example: My four-year-old grandson got the heebie-jeebies when pyrotechnics shot out of a building roof at the Halloween display at Hershey Park. I got the heebie-jeebies watching “Monster” on Netflix last night and had to turn it off. I may, however, have to see “Smile” because my cousin is in it. When I am concerned about missing a work deadline or losing a client, I get a low-grade case…

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My First Quarter Listicle. Where’s Yours?

Reading Time: 4 minutes …s. Creative-directed a video shoot for one of our amazing clients, Farrell Building Company. Taught a workshop at the Nightclub & Bar Show. Wrote a bunch of blogs for the Nightclub & Bar website. Stopped saying “ummmm” when I present. Stopped doing weird things with my mouth when I’m on camera. (I still wave my arms, however.) Facilitated a problem-solving session at the Tri-State Camp Conference. Despite airline drama, was able to get lots of wor…

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Happy National Superhero Day!

Reading Time: 4 minutes …, I had just taught a beta version of my Superhero workshop for a women’s B-to-B marketing group. It went super-well. We talked about our inner strengths and even assumed our superhero poses. We laughed and shared. It got rave reviews. But then things got weird. The business and life villains found me. I wasn’t sure where I was heading career-wise. I was in a toxic relationship. I moved across the country (by airplane…I couldn’t really fly yet) to…

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Route 66 Installment #20: Needy or In Need? What’s the Diff?

Reading Time: 3 minutes …oan. And, when you get advice or assistance, listen and be grateful. xo Not-so-needy Nancy (although I would really appreciate your liking or commenting on this post and subscribing to my blog!) Need (or want) more? How to ask for help (according to Harvard) Here’s how to tell if you’re needy in relationships You can’t always get what you want. How to deal with being ignored. What 37 things do people need? (Beyond the Maslow basics)     Click to s…

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My COVIDiary #6: Emerging from the Cave to a New Reality

Reading Time: 3 minutes …d since then have sat in on many webinars and ZOOM calls. Invested in brand*]}*-building for myself and my company and secured two new clients as a result. Made significant progress on my web video skills, working with a style consultant and an online video sherpa. Was a guest on multiple video interviews and podcasts and am getting ready to launch my own “talk show.” (Stay tuned!) Practiced self-care (the key to staying mentally and physically health

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GRATITUDE #3: Society of Saleswomen (The Grateful 40)

Reading Time: 2 minutes …ould adopt in their workplaces. Lessons I’ve learned from SOS in 2020 Cross-generational and cross-skill collaboration is not only possible — it results in great things! Although I’m not generally a joiner, the right group can be an incredible support system. When I was asked to engage with NAWBO by Rosaria Cain recently, I put my bias aside. Sales leadership careers are a great place for women these days. They offer great earning potential, flexi…

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GRATITUDE #4: Michael Bernkopf (The Grateful 40)

Reading Time: 2 minutes …re closed), we trained in the park and wherever else we could find socially-distanced and clean air. I once even did lunges while holding on to the ping pong table at my building and used the pool lounger to do sit-ups. Lessons I Learned From Mike in 2020 Excuses don’t work. In business, in life, and in fitness, you can always come up with a “Yes, but…” But if you want something badly enough, you’ll commit and find a workaround. Stress is toxic. C…

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Gratitude #6: My “Image Squad” (The Grateful 40)

Reading Time: 2 minutes …uilding credibility and engagement is the ultimate goal. Just when I had become comfortable with the speaking stage and TV interviews, I needed to learn a new set of skills — having the confidence and abilities to shoot and record my own messages. Four women helped me overcome my fears of the small screen. Rane Mix of The Strand Hair Studio (her own business) is an amazing hairstylist who ensured I rarely have a bad hair day. What’s on top of my h…

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Gratitude #10: Men & Women in Uniform (The Grateful 40)

Reading Time: < 1 minute …nd I’ll be summarizing them periodically. But today, Veteran’s Day, I feel compelled to give a special shout-out to all those people who sacrifice their time and sometimes their own lives to help others. Growing up in the 1960s and 70s, we were taught to be distrustful of police and protest the war. But, as I’ve gotten wiser, I realize that enlisted men and women, first responders, health care workers, and other people who serve us are a special b…

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Social Voyeurism: Why Were You Looking at Me in 2020?

Reading Time: 3 minutes …my social circle.” Beware of the “Mimi Syndrome.” If your posts are all me-me and I-I, people will eventually tune out. I’m sure you’re very interesting and worthy, but what are you saying that could benefit someone else? Serve up content that is unique, visual, telegraphic, and intriguing. Even on business sites, photography, GIFs, infographics, and highly-visual listicles draw eyeballs (and hopefully the brains attached to them). My fave platfo…

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We’re Not Remote…We’re Abutting

Reading Time: 2 minutes …e (that took me 90 minutes to get to). Does that sound remote to you? Of course, what blog post would be complete about some random tidbits? 4.3 million people in the U.S. work remotely Building culture — remotely. 44% of companies won’t allow remote work. And these companies are committing to remote work — permanently!   Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click to share on Twitter (Op…

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What’s Underneath the Costume? Why You Need Brand Ambassadors.

Reading Time: 2 minutes …at awesome costume! More Tricks of the Trade Here’s a great story about a B-to-B company that built a very simple program. Some terrific college ambassador programs. Should you pay your brand ambassadors? Here’s one perspective. (And here’s where the jobs are.) How to get positive online reviews. What to do when the negative reviews “haunt” you. Click to share on Facebook (Opens in new window) Click to share on LinkedIn (Opens in new window) Click…

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Lesson #2: Watch Your P&L at All Times

Reading Time: 2 minutes …stic and taking calculated risks is in entrepreneurs’ DNA. But don’t be out-of-touch or delusional when it comes to cash flow and expenses. Create rational forecasts, spend wisely, and keep a cushion for a rainy day (and perhaps even a tornado or two). Teach your team members about financials and, if you’re comfortable with it, consider open-book management. Quickbooks will never be my best friend, but it has earned a tab on my laptop…and I will s…

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Hot & Not

Reading Time: 3 minutes …t. Challenging yourself to do something totally terrifying can be character-building (or so I’m trying to convince myself). I traveled to Boston, Colorado, DC, Maryland, and Virginia. I met some great new people and re-connected with former colleagues and friends. There’s something to be said for the real world (although I love my Facebook and LinkedIn friends too!) I learned that getting out of your space and hitting the road can change your brai…

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Route 66 Installment #49: I Learned These 7 Lessons from The Walking Dead

Reading Time: 4 minutes …ly called zombies in the show). It’s about resilience, survival, journeys, compassion, communities, and power. And amazing special effects. I’ve taken away at least 7 life/business lessons that will stay with me long after the last walker has left the building. Choose your community wisely. Before Rick allowed anyone to join his band of survivors, he asked them three screening questions. Like interviewing job candidates or picking friends, know wh…

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Route 66 Installment #63: the end of the route (and the start of a new one)

Reading Time: 3 minutes …otypes. I’m tired of seeing women in Depends, moaning about menopause. And comedies featuring women trying to re-capture their youths rather than creating a new era don’t interest me. We are building a new wiser reality. Happy Birthday to Me! So, how do I begin the next 33 years? A hike, a martini at Houston’s (an annual tradition), and travel planning for the next few months seem like a good start. And, of course, I published this post. I’m worki…

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Be nice to the lunch lady!

Reading Time: 2 minutes …or warm and friendly. Her job is simply to serve each day. She doesn’t make-up the menu…she just puts the food on your plate and moves the line along. The conductor on my train every morning…the girl who makes my decaf with almond milk…the front desk manager in my building…the woman who empties my trash pail. The “service workers” in our lives whose names we sometimes know and sometimes not. We should all try to stop and say hi to these people and

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The 100 Years Club Installment #9: 10 Ways to Live to 100

Reading Time: 4 minutes …ere we’ve been and what we believe. Things I do to improve my strength, balance, physical health, and self-esteem include: Weight training. Building muscle mass is key. Getting enough high-quality sleep. It’s good for your body AND your brain. Eating and medicating wisely. Make small food changes like these. Of course, I indulge in the occasional french fry splurge, but I eat pretty clean these days. Having your hormones checked and adjusted can h…

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The 100 Years Club Installment #26: What Does Pretirement™ Look Like?

Reading Time: 2 minutes …ss of it left). I try to show everyone compassion, but some people are time- and joy-suckers, fibbers, users, and abusers, and I (mostly) avoid them. I’d rather spend time coaching and mentoring people who respect my time and brain and avoid those who wallow in self-pity and self-righteousness. Most important, I’m learning to define myself outside of work. Having held jobs for 50+ years, I am like many other people of my era whose ego is very tied…

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The 100 Years Club Installment #79: The Staycation

Reading Time: 3 minutes …d from poolside cocktail service, and I found myself being dragged into a dance circle and off-key singalong to “Street Caroline.” Reading two books poolside and taking myself out to see a fun, breezy summer movie fueled my love of pop culture. I also watched Looking for Mr. Goodbar one night. It was as awful as it was the first time (61% Rotten Tomatoes score), but it was an interesting period piece, and seeing Diana Keaton, Richard Gere, LeVar B…

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April Was the Cruelest Month

Reading Time: 3 minutes …man Magazine, proving that I’m a world-class schmoozer. Brand- and Business-Building I landed two new tech-related clients and a fun freelance writing assignment. I also applied for a few new gigs. Although certain industries are booming, the misconception exists that experienced = overpriced. Never assume. Turnover among young employees is dramatic and can be costly, due to hiring and retraining expenses. Grey hairs (especially tech-savvy ones li…

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