Bad Girl, Good Business

Branded Content? Bah Humbug!

Boys & girls…here’s a holiday secret… Great storytelling is nothing new! And yet, the media is now all buzzing about “branded content” and “content marketing” as if digital natives and big brand companies just invented the idea of saying something interesting and compelling. The good news is this…we have stopped focusing exclusively on the MEDIA and […]


Can’t Buy Me Love This Holiday Season

What’s in your stocking can be rather shocking! According to recent data, the proportion of Americans saying they spent over $1000 on gifts during the holiday season has increased substantially for nearly twenty years, starting at 18% in 1989 and rising to a peak of 34% in 2006. You don’t even need to get off the couch to […]