January 25, 2021
OK, event people… Time for some (really) tough love. We’re now heading into our second year of virtual events. Isn’t it time that we created online “experiences” that entail more than just taking a three-day conference or endless sponsor blah-blah and squishing it into a small screen? Event planners and sponsors: I appreciate your gift […]
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December 31, 2020
Sorry if that headline sounds a bit creepy. But we all know that provocative headlines and images suck the reader/viewer in. What else draws attention on social media? Apparently, hair, ageism, sales enablement, martech, and (thankfully) thought leadership topics related to innovation were hot in 2020 — at least on LinkedIn. Being the data geek […]
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