Bad Girl, Good Business

Snowcial Media: Blogging the Blizzard

Reading Time: 2 minutes Yes…it snowed. How could you miss it? Social media has completely changed the way we forecast and respond to the weather. Of course, it’s been terrific content fodder for all of us writer types who love analogies! But here’s how else the proliferation of technology has changed how we all respond to the white stuff: […]

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Can’t we just let it snow?

Reading Time: 3 minutes The meteorologist seems to be the new rock star. He (or she) predicts a storm and the report sets off a chain reaction, in both the conventional (TV/radio) and digital (web) world. The media pounces on it immediately. Last night, I saw this article about the impending snow storm on the east coast. Although we can’t control […]

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