Bad Girl, Good Business

Posts Tagged with: content marketing

Pithy Power: Why Short Form Content Generates Big Results

First, a short listicle… The average human attention span is 8 seconds, less than that of a goldfish. Instagram and Twitter are here to stay. I have always been a short-form writer. (In fact, my English professor in college had me re-write a one-page short story, just to be sure I had human emotions. I passed […]

MORE >>

Tales of Content Horror: How to Exorcise Your Content Marketing

Content marketing “ninjas” are the 2016 equivalent of social media “gurus” Writing a blog or two, posting on Instagram and Snap, and speaking at a conference seems to be the new M.B.A. of Content Marketing. One doesn’t need to have a track record of delivering ROI, or experience managing the sales funnel, or proper use of a […]

MORE >>