A former big-brand executive (Citibank, MasterCard, Reed Exhibitions) and late-life entrepreneur (CEO of theONswitch marketing), confidently straddles the digital divide.
Reading Time: 3minutes “Best of Show” is a relative term. The fact is that I saw hundreds of cool and useful products and learned about lots of amazing non-profits, services, and inventions. But the experience of a brand is as important as the thing itself — especially at a trade show. The people at the booth, how they […]
Reading Time: 4minutes NOTE: If you are easily shocked or made uncomfortable by this type of stuff, please stop reading now. Every industry has its association. And many professional speakers (like yours truly) are willing to work with and share their expertise with small business owners and managers and keep them abreast* of trends, marketing techniques, and business […]