Bad Girl, Good Business

Posts Tagged with: innovation

The Junk Drawer with a URL: BODIES & BOTS #8

Reading Time: 5 minutesI’ve been building brands since the 1980s. theONswitch, my marketing company, has been doing it since 2003. I’ve helped hundreds of companies figure out who they are, where to show up, and what to say when they get there. And I hadn’t looked at my own digital junk drawer in months. Not because I forgot. […]

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The 100 Years Club Installment #160: Buh Bye & Hello!

Reading Time: 2 minutesWho Will Survive the AI Invasion of 2026? I’ve seen many films in which robots and smart computers made gigantic mistakes and killed off humans. Fear-mongering abounds these days in real life too. Twenty years ago, when I started mastering social media and translating it into business results for a variety of brands, I faced […]

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