Bad Girl, Good Business

Posts Tagged with: digital media

The 100 Years Club Installment #140: HOT STUFF #13 Mad Men & One Woman of the 1970s

Reading Time: 4 minutesScrolling through my hundreds of channels, I happened upon Mad Men. I hadn’t seen it in years, so I watched a couple of episodes. That prompted me to reflect on the advertising/marketing world, my own career path, and what we have lost along the way. This post is a slight departure from my summer theme […]

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Pithy Power: Why Short Form Content Generates Big Results

Reading Time: 2 minutesFirst, a short listicle… The average human attention span is 8 seconds, less than that of a goldfish. Instagram and Twitter are here to stay. I have always been a short-form writer. (In fact, my English professor in college had me re-write a one-page short story, just to be sure I had human emotions. I passed […]

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