Bad Girl, Good Business

Posts Tagged with: customer service

Waxing Poetic About One Great Brand Marketing Campaign

Reading Time: 2 minutes I sometimes praise a big brand that knows terrific marketing and values customer intimacy. European Wax Center has more than 800 locations. But they made me feel like their only client when they sent me a giant box one day. Inside the cardboard box was a beautiful purple box. And inside that box was… Imagine […]


What’s Underneath the Costume? Why You Need Brand Ambassadors.

Reading Time: 2 minutes We all know that social media, clever web developers, and jazzy LinkedIn profiles enable people to present their best selves to the public. During trick-or-treating season as kids, we avoided certain houses when our friends told us that the inhabitants were handing out healthy stuff like raisins or candy that wasn’t chocolate. Prospects will consider your […]