Bad Girl, Good Business

Pithy Power: Why Short Form Content Generates Big Results

Reading Time: 2 minutesFirst, a short listicle… The average human attention span is 8 seconds, less than that of a goldfish. Instagram and Twitter are here to stay. I have always been a short-form writer. (In fact, my English professor in college had me re-write a one-page short story, just to be sure I had human emotions. I passed […]

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Don’t Stand So Close to Me…Is Proximity Marketing Cool or Creepy?

Reading Time: 3 minutesNot only will Santa know if you’ve been naughty or nice this year… But he may also know exactly when you’re leaving for grandmother’s house…and his brand elves may encourage you to stop for a pumpkin spice latte en route. When you see mommy kissing Santa Claus, you can capture the moment with Snap’s Spectacles and make sure […]

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