Bad Girl, Good Business

The 100 Years Club Installment #4: Hidden Figures (an OG* Woman in Tech Takes on B2BMX)

Reading Time: 4 minutes Where are the women in tech? Many of us were in Arizona this week for the premier gathering of business-to-business marketers. We attended B2BMX, like the Burning Man of business-to-business marketing (without the dirt and outrageous outfits). I’m thrilled to report that I saw more women this year than when I first started attending the […]

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ZOOM and SNOOZE

Reading Time: 2 minutes OK, event people… Time for some (really) tough love. We’re now heading into our second year of virtual events. Isn’t it time that we created online “experiences” that entail more than just taking a three-day conference or endless sponsor blah-blah and squishing it into a small screen? Event planners and sponsors: I appreciate your gift […]

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