Bad Girl, Good Business

Tales of Content Horror: How to Exorcise Your Content Marketing

Reading Time: 5 minutes Content marketing “ninjas” are the 2016 equivalent of social media “gurus” Writing a blog or two, posting on Instagram and Snap, and speaking at a conference seems to be the new M.B.A. of Content Marketing. One doesn’t need to have a track record of delivering ROI, or experience managing the sales funnel, or proper use of a […]

MORE >>

Read a Good Book Lately? (Business of Fun #20)

Reading Time: 4 minutes Maybe not. More than a quarter of Americans haven’t read a book over the past year, and the number is climbing. We can’t blame millennials or e-books either, according to this article. Who is reading?  Ultra-successful people read…a lot. But the purpose of this blog isn’t to “book-shame” you. After all, this entire August series is […]

MORE >>