Bad Girl, Good Business

Machines, Makers, Marketing & Mulch

Reading Time: 3 minutesThis has been a week of contrasts to be sure!  My week began with my making (with Jim D’Arcangelo and contributions by others) a book and e-book about how machine learning and AI will transform the marketing world. I then attended a terrific thought-provoking conference called Street Fight Summit about how technology will enable businesses […]

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What’s Underneath the Costume? Why You Need Brand Ambassadors.

Reading Time: 2 minutesWe all know that social media, clever web developers, and jazzy LinkedIn profiles enable people to present their best selves to the public. During trick-or-treating season as kids, we avoided certain houses when our friends told us that the inhabitants were handing out healthy stuff like raisins or candy that wasn’t chocolate. Prospects will consider your […]

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