Bad Girl, Good Business

Pithy Power: Why Short Form Content Generates Big Results

Reading Time: 2 minutes First, a short listicle… The average human attention span is 8 seconds, less than that of a goldfish. Instagram and Twitter are here to stay. I have always been a short-form writer. (In fact, my English professor in college had me re-write a one-page short story, just to be sure I had human emotions. I passed […]

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What’s Underneath the Costume? Why You Need Brand Ambassadors.

Reading Time: 2 minutes We all know that social media, clever web developers, and jazzy LinkedIn profiles enable people to present their best selves to the public. During trick-or-treating season as kids, we avoided certain houses when our friends told us that the inhabitants were handing out healthy stuff like raisins or candy that wasn’t chocolate. Prospects will consider your […]

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