Bad Girl, Good Business

What’s behind YOUR mask?

Reading Time: 2 minutes Mardi Gras (which starts today) is the largest masked celebration in North America. Poet E.E. Cummings wrote, ““The greatest battle we face as human beings is the battle to protect our true selves from the self the world wants us to become.” That’s especially true in our era of personal branding and reality TV, where people […]

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Will You Be BIRGing tonight? (and why sports fans are like pigeons)

Reading Time: 3 minutes Yes…it’s Super Bowl 50. The viewership will be an estimated 189 million.  So, who’s watching and why? First, you have people like me — the ad dudes (and dudettes).  I grew up sitting in the freezing  stands at Shea Stadium with my dad and brothers, watching  Emerson Boozer and Matt Snell and secretly lusting after Broadway […]

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